Dreamed up and designed in house, for little people going big places.
Sobii was created by two mums who combined their knowledge of production and design, alongside their experience of raising babies, to craft a brand made to be played in. They understand the need for comfortable, quality fabrics that don't limit movement, and can be washed and worn over and over again.
With a streamlined focus on the sizing and fit of each product, Sobii collections will see you through more than one season. Each element has been carefully considered, with the end result being items made to last. Our ethos is little people going big places - and Sobii being there every step of the way.
Meet The Models
Our Commitment To Sustainability
We are proudly a plastic free brand, and are doing our part to reduce our impact on the environment wherever possible. We believe in creating high quality products that will last, with all of our pieces across all collections made to be worn together. In doing so we hope to promote the circular fashion movement, with pieces able to be passed on across siblings, family and friends.
Our packaging is completely plastic free, and all elements are recyclable or compostable. Our mailer bags can be recycled curbside. Our label stickers are home compostable. We use recycled stickers and card, and our tissue paper is acid free and eco friendly.
Acknowledgement of Country
We acknowledge the Turrbal and Jagera/Yuggera Peoples as the Traditional Custodians of the Country we live and work on. We pay our respects to Elders past and present, and extend that respect to all First Nations people today.